Websites vary tremendously. Your needs may be unique. But some factors are constant for all websites. IntAYRnet recognise and optimise these basic factors in the design and development of your site.

Attracting Visitors to your Site

Your existing customers will visit your site because you offer your web address on business cards, letterheads, etc. New customers will find you from Links and enquiries in search engines.

Every one of our websites is expertly registered with all the major Internet search engines. This means that potential visitors will be directed to your website if they are looking for information, products or services that you provide.

Retaining Visitors to your Site

There are many factors involved in retaining visitors to your site and ensuring their return, the most crucial being Content, Speed, and Ease of Navigation.

Content
"A picture is worth a thousand words". We help you to use the right graphic in the right situation. Whether it's pictures or text, the content of your site must be relevant and up-to-date. We work with you to ensure that these objectives are achieved at the outset and offer a maintenance contract to guarantee that your site can move with the times.

Speed
As gateways, networks and servers become ever busier, the Web can be frustratingly slow at times. If a visitor quits your site because of poor response time, he or she may never return. Our sites are designed for maximum effect with minimum waiting.

Ease of navigation
No matter the size or complexity of your site, it must be well organised, and easily navigated. Good design establishes a structure which is logical and does not confuse the visitor.

Doing business on the Web

A well-designed brochure is a good starting point for a website. But you should at least consider whether you can get more than this from your website. It may be simply a form to collect potential customer details for a mailing list ..... or you may have a business which is ripe for worldwide, 24-hour electronic trading against secure credit card payments. These options and a range of in-betweens are reasonably easy to achieve in a cost-effective manner.